🌿 CLAI – From the Depth of Wales

• Pure Kaolin Clay
• Honest Skincare
• Rooted in Nature

Beneath our rolling hills in Wales, lies a mineral that has cares for skin, yet undiscovered for centuries.
At CLAI, we bring that gift of the land to you — simple, natural, and true.

Our Story

We don’t chase trends.
We return to the earth.

Our kaolin clay is hand-sourced in small batches from a single Welsh quarry, then blended with herbs, oils, and natural extracts. Nothing more. Nothing less. Just what your skin needs — and nothing it doesn’t.

What We Offer

Raw Welsh Kaolin Clay – straight from the earth, gentle enough for even the most sensitive skin.
Earth-made Balms & Lotions – slow-crafted with nourishing oils, keeping skin soft and soothed.
Mineral Masks & Powders – versatile blends you can use for face, body, and hair care.
Trade Partnerships – for wellness spaces, apothecaries, and artisan makers who share our values.

Why People Choose CLAI

🌱 Honest & Minimal – no fillers, no harsh chemicals, no empty promises.
🏞️ Welsh & Wild – minerals rooted in our land, cared for with respect.
✋ Hand-blended – every balm and lotion crafted in small, careful batches.
♻️ Sustainable & Ethical – earth-friendly packaging, cruelty-free, and vegan options.

How Kaolin Nurtures Your Skin

Draws out impurities, without stripping away natural oils
Softens and calms irritated skin
Balances oils and reduces shine
Adds a gentle glow to tired or dull complexions

A Call to the Earth-Minded

✨ [Explore Our Collection] – Discover clays, balms, and lotions
✨ [The Story of Welsh Kaolin] – Learn what makes it unique
✨ [For Trade & Makers] – Partner with us in keeping skincare natural